Welcome to butterfly affect
Marketing and Fundraising Support
The essence of the ‘butterfly affect’
‘Affect’ is sometimes confused with ‘effect’, which commonly means ‘the consequences of change’. ‘Affect’ refers to ‘making a difference’. In other words, the resulting impact of action. Affect is also a psychological term referring to the basic emotions of surprise, happiness, anger, sadness, fear, disgust and shame. These are the basic drivers of our communication with each other, and provide clues to the state of our mental health.
Transforming the way we respond to others can have a positive impact on us individually, making a difference (creating a butterfly affect) to our relationships, our environment and how we feel about ourselves. butterfly affect‘s three pillars — counselling and psychotherapy, community education and communication — co-exist to assist you in leading positive change in your environment. Whatever that might mean for you.I am passionate about helping others make positive changes to their lives. I would be honoured to be part of your personal – or your organisation’s – journey. Louisa Shillingford-Brown